Shankaran Plastic Surgery
EXPERTISE
UXD, IA, SEO
PLATFORMS
Squarespace
DELIVERABLES
Website Design & Development
We had the pleasure of creating a new Squarespace website for Dr. Vidya Shankaran, a plastic surgeon based in Saskatoon. By focusing on user-friendly design, clear information architecture, and SEO best practices, we helped Dr. Shankaran establish a strong online presence to connect with her patients.
Project Overview
When Dr. Shankaran reached out to us after moving to Saskatoon, SK and we were excited to help her bring her practice online with a brand new website.
As a professional website development company, our goal was to build a digital home that truly represents her expertise and dedication to patient care.
Understanding the Client
We started by getting to know Dr. Shankaran’s practice and her vision for patient engagement. It was important for us to create a welcoming and informative site that reflects her professionalism and compassion.
Design and Development
Using the versatile Squarespace platform, we focused on creating a clean and intuitive design using soft colours and iconography. By applying the best practices in User Experience Design (UXD) and Information Architecture (IA), we ensured that visitors can easily navigate the site and find the information they need.
SEO and Content Writing
Knowing how important online visibility is, we also crafted SEO-optimized content based on her services and medical values. By integrating relevant keywords and following current SEO strategies, we aimed to improve her search engine rankings and attract more potential patients.
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